Micro-Location Footfall & In-Venue Diagnostic Assessment

Addressing the Indoor Spatial Blind Spot

Standard satellite GPS signals degrade rapidly or fail completely inside multi-level shopping centers, underground transit interchanges, and convention halls. Apps attempting to deliver indoor navigation, tenant proximity offers, or booth engagement tracking must rely on Bluetooth Low Energy (BLE) beacons, Wi-Fi Round-Trip Time (RTT), or pedestrian dead reckoning.

The Micro-Location Footfall & In-Venue Diagnostic Assessment evaluates the real-world fidelity of your indoor positioning infrastructure. Our team conducts on-site physical audits with calibrated test receivers to map signal attenuation, beacon interference, and floor-transition lag across your venues.

Key Evaluation Pillars

1. Signal Propagation & Interference Mapping: We measure RSSI stability, physical structural attenuation (glass, reinforced concrete, elevator shafts), and signal overlapping among adjacent transmitter beacons.

2. Sub-Venue Dwell vs. Transit Classification: We analyze how effectively your mobile client differentiates customers walking through a main atrium from visitors actively lingering inside a specific retail boutique or dining section.

3. Multi-Floor Transition & Elevation Tracking: We audit altitude and barometer-assisted floor detection accuracy, identifying zones where apps incorrectly switch floor plans during escalator or elevator travel.

4. Pedestrian Heat Clustering & Flow Bottlenecks: We compile verified sub-venue transit corridor maps highlighting high-density choke points and under-visited zones.

Deliverables & Field Output

• Indoor Signal Heatmaps & Dead Zone Catalog: Detailed CAD or floor-plan overlays highlighting signal shadows and beacon drift areas.
• Beacon Placement & TX Power Optimization Spec: Recommended transmitter repositioning, transmission intervals, and power level adjustments to minimize cross-corridor bleed.
• Micro-Dwell Analytical Dossier: Temporal analysis of visitor engagement by department, wing, or concourse.

Turnaround & Investment

• Timeline: 2 weeks per multi-level commercial venue (including 3 days on-site field testing).
• Base Package: 145,000 THB per venue up to 50,000 sqm floor area.